Impulses for sustainable leadership and corporate culture

Mindset and corporate culture can develop if we formulate and live common values and a common understanding of leadership.

This is how my team and I support SMEs and corporate groups strategically using a wealth of experience. No matter where a company stands, we identify the next step and follow through its implementation. Here you will find an overview of the event formats we work with.

You can either request a specific format that is the most convenient for you, or tell us about your situation beforehand in a personal meeting Together we will then develop the appropriate strategy.


Keynotes and impulse lectures

We are more than happy to share our knowledge and experience of brand management and corporate culture. At management conferences, congresses, association meetings, or in your company.
We provide inspiration for the sustainable design of leadership and corporate culture as well as on other topics that impact companies, such as brand strategy and employer attractiveness. Our lively exchanges with the IHK Berlin and in business and management circles such as Co-Create and EO keep us up to date at all times.
The Speaker Profil The speaker profile of Martin Permantier gives you an initial overview. For anything else just get in touch with us.

Workshops (in-house)

Inspiration for your brand communication and corporate culture. The joy of gaining insights together is absolutly essential for us.
Recruiting specialists, employee retention, leadership style, corporate communication: What’s on your agenda right now?

Our six mindset model and our value development approach provide valuable insights into a wide variety of topics.
We will discuss together in advance what to highlight during the workshop.

Our Academy

A wide range of services on key management topics – from design thinking to employer branding. Lively and 100% practical.
The open seminars in our Academy in the Sarotti-Höfen in Berlin Kreuzberg give inspiration for your marketing strategies and corporate culture. Participants appreciate the illuminating discussions with employees from other companies and the creative atmosphere in our loft office.

Positioning and strategy development


The core purpose of design is to convincingly communicate the mindset and values of your company with respect to visuals, content and feel . Even without a single word, the design of your brand says a lot about your company and your attitude towards employees, suppliers, customers and society.
Strategic design touches the heart and soul , from logo to infographics. Digital and analogue in all content formats, whether text, image, video or storytelling. Analysis of your practised values creates the foundations for your corporate design to communicate your corporate identity clearly and unambiguously. 
We see design as a form of proactive thinking.


You can win over clients and gain employees if your communications underline your position in the market and maximise your attractiveness as an employer. Shared values are the best compass – in official corporate communications as well as in personal contacts. Corporate Communication is a daily task for management and employees. The  strategy provides the central idea and the design  the explicit framework. Consistent communication of the values of your brand and the mindset of your company across all channels is something we develop together with you.  


Employer attractiveness and innovative ability determine your success in the digital transformation. In order to attract and retain skilled workers and to create the conditions for agility and co-creativity, two things are decisive:

  1. 1. Using and cultivating your values
  2. 2. Reflect on and develop your mindset

A good corporate culture acts like an additional manager. We support you in tapping this potential.

Transformation support

Executive training

From a strong leader to a mature leader. In the past, a rationalistic-functional mindset was enough to be a strong leader. A mature leadership personality is necessary in order to see the complex demands of the present and the future positively and to find good solutions together. They can use different leadership styles – depending upon the development mindset of the employees, their behavior can be consciously modelled and invite others to mature even further.
We will show you in a respectful atmosphere how you can expand your mindset and your options for action.

Change processes

Whether corporate succession, merger or sale: Successful change and successful organisational development require a common understanding of values and the development of ME and WE. The ME, i.e. employees and managers, must be allowed to develop just as the WE, i.e. the team and the management. That is why we pay attention to all three levels:

1. Self-development – ME as an employee and manager
2. Team development – WE as a team
3. Value development – the entire ORGANISATION

We are happy to support your change project – let’s talk about how

Agile Transformation

Agility, proactive action at all levels, can’t just be prescribed or switched on at will. It’s about a cultural change in which leadership and mindset must be refined. An important component of this is to allow and specifically promote self-determination on the part of employees. Agility only becomes possible when managers lead with values and sense. Only in this way can employees lead themselves in the interests of the company. Another important prerequisite is to reduce the culture of security and fear and to build up a culture of error and learning.

We love visitors

You’re very welcome to visit us on our loft premises in the Sarottii-Höfen in Kreuzberg.
Get your own impression of our work and spirit – just arrange an appointment with us.

The new book “HALTUNG ENTSCHEIDET” (Mindset Matters)  
ISBN 3800660636
34.90€ Hardcover, 29.99€ E-Book